This is a continuation of my previous article regarding solicitors, what their role is and the general perception of solicitors. Here I’m expanding on how solicitation can be done effectively and ethically. EFFECTIVELY: One of the unique things about hand to hand promotion is the element of surprise. Whether your soliciting door to door, or outside a club most people don’t necessarily expect you to be there. This is both a benefit of flyer distribution and one of the greatest challenges. As stated in the previous article getting information to people at the exact moment they are looking for...

Why is it that nearly every business has a sign to warn off solicitors? And since when has solicitation really been the problem it’s made out to be with the ba-gillion signs warning against it? There is a culture that believes the only acceptable means of promoting a noun is buying an ad someplace. I think it comes down to peoples perception of solicitors. Solicitors are known as people who knock on your door at eight pm trying to pitch the latest print newspaper to you. Or they’re the assholes that threw a bag of rocks at your door with a coupon inside. Here’s the...